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“The purpose of marketing is to reduce the information asymmetry between buyers and sellers, and information asymmetry is also the biggest pain point that current purchasing decision makers face in the purchasing process.”

As the world's largest social media platform, Facebook has attracted many e-commerce sellers to use Facebook public pages to promote their brands, and setting up a Facebook public page is the first step in advertising! With the update of the version, many people are still unclear about how to set up the new version of the public page. Below is Yige Technology...

Google Ads and Facebook Ads are the must-have channels for all brands going global. It can be hard to know which ad is best for your business, and trying each one can be time-consuming and expensive. We often receive inquiries from customers: My product is selling very well on Google, and it is also selling well on Facebook...

After more than five months of optimization and adjustment, we have focused on optimizing 200 keywords, of which 67 keywords are ranked on the homepage, and are currently in a basically stable state.

Shopping campaigns (or free product listings) are used to promote merchants' online and local product catalogs to increase website traffic or local store traffic and obtain better-quality leads. Unlike text ads that only display text, shopping ads show users photos of products, including information such as name, price, and store name. Shopping ads have proven to be a type of Google ad with a higher conversion rate.....

Many Google SEMers often encounter a problem when placing ads: too much junk traffic and too few conversions! The reason is that they do not regularly perform keyword rejection, which leads to a large amount of invalid traffic during the advertising period. The few companies that have conducted keyword rejection only rejected a large number of long-tail keywords,...

Communicate one-on-one with Google marketing experts and you can open up new markets too!