"To build your own independent website, choosing a domain name is essential. A good domain name plays a vital role in the subsequent development of the brand, and it is easier to leave a deep impression during promotion and marketing. But the domain name market is a bit chaotic now, so how can we choose carefully?

You can register with Alibaba Cloud, Godaddy or Yige Technology. If you want to build a domestic shopping mall website, you need to file a record. If you want to build a foreign trade website, you don’t need to do so, just real-name verification is enough.

Based on the years of experience of Yige Technology Department, Alibaba Cloud registration is recommended as the best channel!

• Core (brand name, such as YIGE)

• Suffix (such as com, net, cn, etc.)

A complete domain name should be something like yige.com.

01Short and easy to remember

02Use your own brand as the domain name

03It is best not to use numbers or symbols as domain names

04No pinyin is used because foreigners cannot read it

(1) If your brand is targeted at a certain country, you can choose the country abbreviation as the domain name suffix, such as jp for Japan and kr for Korea;

(2) If your brand is targeting the European and American markets and the world, you can directly choose com or net. These two are international domain names and are conducive to improving the inclusion effect in Google.

Because many domestic companies use QQ email addresses, if your brand continues to grow and face the world, an email address that is different from the brand domain name will arouse suspicion and be less likely to be trusted , so it is better to register an email address that is the same as the brand domain name.

You can use the web time machine web.archive.org to check if the domain name has been used before. If there is no record, it means that this is a brand new domain name. If there is, you need to check what industry the website was in before. If it is related to your industry, it is best. If it is related to some gray industry, you should carefully consider whether to continue using this domain name.

This requires manual judgment, which is relatively troublesome. For specific operations, you can go to the website backlinkwatch.com to check and open the links one by one to see if these websites are related to your industry . If not, you also need to consider it carefully, because some spam backlinks will affect the subsequent SEO weight of the website.

First of all, you should avoid words that are related to well-known brands in the industry . It is recommended that you check the trademark corresponding to your domain name before registering to see if it has been registered in advance by others in the trademark office of the target market country. This involves whether you will be sued for infringement and have your domain name reclaimed after the independent site is put into operation. Therefore, you must pay attention to it in order to avoid unnecessary trouble.

The longest renewal period for a domain name is 10 years . Few people will buy a domain name for 10 years at the beginning. They will renew the domain name for a long time after the operation of the independent website is on track. Therefore, we must confirm the purchase period of our domain name and pay more attention to the email address of the registered domain name to ensure that the domain name can be renewed in time.

Well, after mastering the above methods, you can register with confidence!